
Engineering Is Fun: A Hands-On Engineering Market at National Taiwan University
Howdy Creative planned the "Engineering Is Fun Market" for the Yen Ching-Ling Industrial Development Foundation, held outside NTU's College of Engineering museum. Booths from mechanical, civil, and electrical engineering departments, paired with a stamp rally, gave young students a hands-on way to discover engineering fields.
Challenge
Engineering can feel abstract and inaccessible to young students. The Foundation wanted a market event that would bring mechanical, civil, and electrical engineering departments out of the classroom and into an approachable, hands-on format. The challenge was integrating booth content from multiple engineering units into an experience that let students try things themselves while still conveying what made each department distinct.
Goal
Plan an event combining market booths and hands-on workshops outside NTU's College of Engineering museum, with activities like block assembly, race car challenges, and drone piloting running throughout, and a stamp-rally reward system to encourage students to visit every engineering booth and engage with different fields firsthand.
Approach
- Invited mechanical, civil, and electrical engineering units to host booths, each designing their own hands-on activities and materials for students to try.
- Designed a stamp-rally reward system linking ten booths, from ride experiences to 3D printing demos, to increase students' motivation to visit every booth.
- Located the event outside NTU's College of Engineering museum, drawing additional foot traffic from visitors to the concurrent "Walking with M.E." exhibition.
Outcome
The "Engineering Is Fun Market" ran successfully outside NTU's College of Engineering museum. Booths from mechanical, civil, and electrical engineering units, along with the stamp rally, drew a large turnout of students and families, giving young people a concrete, hands-on understanding of engineering fields.
- Year2025
- ClientYen Ching-Ling Industrial Development Foundation (嚴慶齡工業發展基金會)
- ServicesEvent Planning






Related links
- 財團法人嚴慶齡工業發展基金會活動主辦單位官方網站