Brand Identity Design · CIS Corporate Identity System
Brand Image & Identity Design
Howdy Creative is a professional brand identity design company based in Taichung. We start with a full audit of your brand DNA to build a visual identity that is forward-looking and consistent, translating your core values into a CIS Corporate Identity System。
Certified in Visual Communication by the Industrial Development Bureau, MOEA, with PMP project management practices in place. Operating since 2009, with years of brand identity design experience.
2009
years of brand identity design experience
PMP
certified project management
100+
brand identity projects delivered
HOW WE WORK
Our Brand Design Process
PMP project management with clear checkpoints at every stage, keeping timelines under control and delivery efficient.
Discovery & Brand Audit
Define requirements and objectives, audit existing brand assets, initial market and competitor analysis, identify brand challenges
Brand Strategy & Architecture
Brand positioning and role definition, core values and brand story, brand architecture design, application scenario mapping
Identity System Design
Logo design, wordmark and supporting graphics, color system, imagery style development
CIS Systemization & Guidelines
Core system guidelines, application guidelines, misuse examples, scenario simulation and validation
Application Design & Field Testing
Business card and stationery system design, website and social visual testing, packaging and spatial extension testing
Delivery & Rollout
Guideline document compilation and delivery, full handover of source files, rollout guidance and internal training recommendations
CASE STUDY
Brand Design Case Studies
FAQ
Frequently Asked Questions
How long does brand identity design usually take?
Typically 8 to 16 weeks. A basic logo design takes about 4 to 6 weeks, while a complete CIS corporate identity system takes 12 to 16 weeks. Howdy Creative applies PMP project management with checkpoints at every stage to keep the timeline on track and efficient.
What's included in a CIS corporate identity system?
The standard package includes 12 core deliverables: logo design, Chinese and English wordmarks, color system, supporting graphics, business card design, stationery system, presentation template, social media visual guidelines, misuse examples, a guideline document, and scenario simulations.
How many logo concepts will we receive?
2 to 3 concept directions. Each concept is rigorously filtered against brand strategy and positioning. Once a direction is confirmed, we move into detailed refinement, typically over 2 to 3 rounds of revisions.
Will we receive the original source files after the project is complete?
Yes, all original source files are delivered in full, including AI/EPS vector files, PSD/PDF guideline documents, and web-ready formats. All work is original, and clients receive full commercial usage rights.
How much does brand identity design cost?
Pricing depends on project scope, using a transparent, modular quote structure. We recommend adding our official LINE account to book a free brand assessment, where a consultant can provide an accurate quote and recommendations.
GET STARTED
The first step to brand growth starts with clarifying your DNA
Reach out today. A brand consultant will assess your brand's current state and identify the most competitive visual positioning for you.
Book a Free Brand Assessment