
May We Always Be Together: Graduation Trip Souvenirs for NTU SEED E-Force
Merchandise & Cultural Products
Howdy Creative designed graduation trip souvenirs for NTU SEED's post-EMBA "E-Force" class 4B, built around the theme "May the Force bless a safe journey," carrying the class's bond and shared memories into a set of keepsakes.
Challenge
NTU SEED's "E-Force" program serves entrepreneurs and senior executives, so a class graduation trip means more than sightseeing; classmates needed something that genuinely represented their bond within this specific 4B class. The brief was to avoid generic, off-the-shelf souvenir tropes while weaving in both the class identity and the trip's theme, aiming for a surprise that would actually land with the group.
Goal
The core goal was a souvenir design distinctive enough to leave E-Force 4B's spring graduation trip with a one-of-a-kind shared memory. The client wanted something visually polished with real story and personality, a piece that could bring the class together emotionally, so every member would feel the care put into the customized design and event visuals.
Approach
- Built the entire souvenir set around a dual theme, "May the Force bless a safe journey," running that storyline through every piece.
- Named the concept "Force Brothers," playing on the film line "May the Fourth be with you" by linking "Fourth" to the class code "4B", symbolizing that the class's bond will travel with them into their future careers.
Outcome
The souvenir design was completed and delivered to E-Force 4B on schedule, used on-site during the spring graduation trip. It turned the class's bond and the "May the Force bless a safe journey" theme into physical keepsakes members could take home, a shared memory of the trip that stays with everyone.
- Year2025
- ClientNational Taiwan University SEED (國立臺灣大學 SEED)
- ServicesMerchandise & Cultural Products






